FAQs & Common Questions

Quick answers to the most common questions we get from customers - all in one place.

At NovaDogFood, caring for the planet is just as important as caring for your dog. That’s why we’ve designed our packaging to be as environmentally friendly as possible.

♻️ Our Sustainable Packaging:

  • 100% Compostable Food Bags – Our 80/20 bags can go straight into your compost bin!
  • Recyclable Shipping Boxes – Made from 100% cardboard, widely accepted in recycling.
  • Eco-Friendly Printing – We use water-based inks for minimal environmental impact.
  • Carbon-Neutral Delivery – Our courier partners are committed to reducing carbon emissions.
How to Compost Your 80/20 Bag 🌱

1. Finish a bag of NovaDogFood food – your dog will love it!

2. Add the empty bag to your compost bin, along with vegetable scraps like carrot peels or lettuce leaves.

3. Wait patiently as nature does its thing, turning waste into rich, nutritious compost.

By choosing Wolfworthy, you’re not just giving your dog great food – you’re also making a positive impact on the planet! 🌍 

NovaDogFood is the dry alternative to raw, providing all the health benefits without the hassle.

  • No mess, no fuss – easy to store, serve, and travel with
  • Loved by fussy eaters – irresistible taste for even the pickiest dogs
  • Gentle on sensitive stomachs – supports healthy digestion
Is Nova Dog Food Original suitable for puppies?

Yes, our food is suitable for puppies and weaning. It is an All Life Stage Food so the only thing that needs to change is the amount of food you serve, not the food itself. It is suitable for Puppies, Adults and Senior dogs.This is great news as it means once your dog is settled onto our food you don’t have to worry about changing their diet when they reach a milestone like adulthood or their senior years.

What is the shelf life?

Your bag will have a best before date on it and the food will last up until this date even after opening. All you need to do is store it in a cool place away from direct sunlight. Simply roll the bag down and clip it. Each new batch of our food is made to last 12 months from date of manufacture.

Where is your meat from?

At NovaDogFood the quality of our meat is important. Our fresh chicken is free run and from the UK, as is our beef liver, kidney and heart. Our trout is from the UK or Ireland. Our Salmon is mainly from Scotland but occasionally when stocks are low we have to go to Norway. We always use free range British eggs in our recipe.

How do I store NovaDogFood?

Our food will keep perfectly well if stored in a cool place, away from direct sunlight. A cupboard in the kitchen is fine. Do not store next to a radiator. As with all dry foods, try to keep the bag as airtight as possible after opening, ideally keeping the food in the original bag and placing it in an airtight container.

Is NovaDogFood Original suitable for allergies?

NovaDogFood does not contain any grain which is the cause of many allergies. We have had super feedback from customers on improvements to skin, coat and itching when their dog moved to NovaDogFood. If your dog has a chicken allergy try our Oily Fish recipe which is completely chicken free.

How is your food made?

We are proud to say our food is made in the UK where the highest standards during production are extremely important. Being eco-friendly is important to us, by making our food in the UK it means we keep transportation low which is better for the planet. Wolfworthy is the Highest Rated Dry Food produced in the UK on allaboutdogfood.co.uk. Freshly prepared is the term we use to describe the finest human grade quality meat and fish ingredients that are delivered to our site chilled, by our own refrigerated transport to maintain the highest quality conditions. In our on-site meat kitchen, we gently cook each meat at circa 82ºC (180ºF) to both protect the proteins and ensure maximum digestibility and nutritional value to the dog. This is a temperature that allows us to kill harmful bacteria (Salmonella, E-coli and Campylobacter) and preserve as much of the natural goodness as possible. You do not need to add water to serve.

To keep NovaDogFood fresh and nutritious, follow these simple storage guidelines:

✅ Store in a cool, dry place, away from direct sunlight and heat sources like radiators. A kitchen cupboard is ideal.

✅ Keep the bag as airtight as possible after opening.

✅ For best results, keep the food in its original bag and place it inside an airtight container.

Proper storage ensures your dog enjoys fresh, high-quality food every day! 🐶

NovaDogFood is the dry alternative to raw, providing all the health benefits without the hassle.

  • No mess, no fuss – easy to store, serve, and travel with
  • Loved by fussy eaters – irresistible taste for even the pickiest dogs
  • Gentle on sensitive stomachs – supports healthy digestion

Your NovaDogFood bag will have a best before date printed on it towards the bottom of the bag. The food will remain fresh and nutritious up until this date, even after opening.

Storage Tips to Keep It Fresh:
  • Store the bag in a cool, dry place, away from direct sunlight and heat sources such as radiators.
  • After each use, roll the bag down and clip it to keep the food fresh.
Shelf Life:

Each new batch of Nova dog food is made to last 12 months from the date of manufacture.

By following these simple storage tips, you can ensure your dog enjoys fresh, high-quality food every day! 

NovaDogFood is the dry alternative to raw, providing all the health benefits without the hassle.

  • No mess, no fuss – easy to store, serve, and travel with
  • Loved by fussy eaters – irresistible taste for even the pickiest dogs
  • Gentle on sensitive stomachs – supports healthy digestion

We offer three bag sizes, all available in both Oily Fish and Original recipes:

Available Sizes:

  • 60g Sample – Perfect for a taste test!
  • 1.5 kg Bag – Ideal for small dogs or first-time buyers.
  • 7.5 kg Bag – Best value for regular feeding.

Click below to view our feeding guide and find the perfect bag size for your dog!

If you’re unsure whether our food will suit your dog, our 60g sample is a fantastic option! Perfect for fussy eaters, it’s a great way to test the taste before committing to a larger bag. For a longer trial, our 1.5 kg bag lets you see how your dog enjoys NovaDogFood over multiple meals.

All bag sizes are available in Original and Oily Fish.

NovaDogFood is the dry alternative to raw, providing all the health benefits without the hassle.

  • No mess, no fuss – easy to store, serve, and travel with
  • Loved by fussy eaters – irresistible taste for even the pickiest dogs
  • Gentle on sensitive stomachs – supports healthy digestion

NovaDogFood is hypoallergenic and carefully formulated to be gentle on sensitive dogs. Our recipes are 100% grain-free, eliminating a common cause of allergies. Many customers have reported significant improvements in their dog’s skin, coat, and itching after switching to NovaDogFood.

Which Recipe is Best for My Dog?

Both our Original and Oily Fish recipes are made with high-quality ingredients and free from common allergens such as:

✖️ Grain (wheat, maize, etc.)

✖️ Dairy

✖️ Soya

✖️ Artificial colours & preservatives

🐟 Sensitive to Chicken? If your vet suspects a chicken intolerance, our Oily Fish recipe is a great alternative, as it’s completely chicken-free.

If your dog suffers from allergies or sensitivities, NovaDogFood provides a high-quality, natural option to support their health and wellbeing. 🐶

 NovaDogFood is the dry alternative to raw, providing all the health benefits without the hassle.

  • No mess, no fuss – easy to store, serve, and travel with
  • Loved by fussy eaters – irresistible taste for even the pickiest dogs
  • Gentle on sensitive stomachs – supports healthy digestion

At NovaDogFood, we are committed to using high-quality, responsibly sourced ingredients in both our Original and Oily Fish recipes. The quality of our meat and fish is important to us, ensuring your dog gets the best nutrition in every meal.

Where Our Ingredients Come From

🥩 Meat Ingredients

  • Fresh Chicken – Free-run, UK-sourced
  • Beef Liver, Kidney & Heart – Sourced in the UK
  • Turkey – Usually from the UK, with occasional sourcing from France when stocks are low
  • Free-Range British Eggs – Always sourced in the UK

🐟 Fish Ingredients

  • Trout – UK or Ireland
  • Salmon – Primarily from Scotland, with Norway as a backup when stocks are low
  • Herring – Sourced from Denmark, Netherlands, or Germany
  • Haddock – Sourced in the UK

We carefully select our ingredients to ensure they are nutritious, high in quality, and safe for your dog.

Why Our Ingredients Matter

✔ Responsibly sourced meats and fish

✔ No unnecessary fillers or artificial additives

✔ Focused on natural, high-protein nutrition

By choosing NovaDogFood, you’re feeding your dog a carefully crafted diet with responsibly sourced ingredients.

NovaDogFood is the dry alternative to raw, providing all the health benefits without the hassle.

  • No mess, no fuss – easy to store, serve, and travel with
  • Loved by fussy eaters – irresistible taste for even the pickiest dogs
  • Gentle on sensitive stomachs – supports healthy digestion

We are proud to produce NovaDogFood in the UK, where we adhere to the highest production standards to ensure exceptional quality. Keeping our food UK-made also helps reduce transportation emissions, making it a more eco-friendly choice.

🐾 NovaDogFood is one of the Highest Rated Dry Food Produced in the UK on AllAboutDogFood.co.uk.

What Does “Freshly Prepared” Mean?

“Freshly prepared” refers to the finest human-grade quality meat and fish ingredients, which are:

  • Delivered chilled to our site using our own refrigerated transport to maintain freshness.
  • Gently cooked on-site at 82ºC (180ºF) to protect proteins and ensure maximum digestibility and nutritional value for your dog.
  • Cooked at a safe temperature that eliminates harmful bacteria (Salmonella, E. coli, and Campylobacter) while preserving as much natural goodness as possible.
Serving NovaDogFood

No need to add water – simply serve straight from the bag!

By choosing Wolfworthy, you’re giving your dog a high-quality, carefully prepared meal made to the highest standards.

NovaDogFood is the dry alternative to raw, providing all the health benefits without the hassle.

  • No mess, no fuss – easy to store, serve, and travel with
  • Loved by fussy eaters – irresistible taste for even the pickiest dogs
  • Gentle on sensitive stomachs – supports healthy digestion

NovaDogFood is not available in supermarkets or pet shops – and here’s why:

  • No third-party markups – Selling through shops would mean higher costs to cover retail markups.
  • Better value for you – By selling directly, we keep prices competitive while maintaining top-quality ingredients.
  • Superior customer service – Buying directly from us means expert support and a better experience for you and your dog.

By choosing Wolfworthy, you’re getting high-quality food at the best possible price – delivered free, straight to your door! 📦

 NovaDogFood is the dry alternative to raw, providing all the health benefits without the hassle.

  • No mess, no fuss – easy to store, serve, and travel with
  • Loved by fussy eaters – irresistible taste for even the pickiest dogs
  • Gentle on sensitive stomachs – supports healthy digestion

Providing your dog with fresh, clean water at all times is essential for their health and wellbeing.

How Much Water Does a Dog Need?

The amount a dog needs to drink depends on their size, activity level, diet and the outside temperature. As a general guideline, dogs should drink 25-50ml of water per kg of body weight in a 24-hour period:

🐾 10kg dog → 250-500ml per day

🐾 33kg dog → 825-1,650ml per day

Previously Fed a Raw or Wet Diet? Dogs switching from raw or wet food will naturally drink more, as raw meat and wet foods contain high water content (e.g., chicken breast is 70% water).

Best Practices for Keeping Your Dog Hydrated

✅ Use the Right Bowl – Choose a stainless steel or ceramic bowl over plastic, which can leach chemicals into the water.

✅ Monitor Water Intake – Fill the bowl at the same time each day to track consumption. Refresh rather than top up, and keep it clean.

✅ Never Remove Water – Your dog should always have access to water, even if you remove uneaten food.

✅ Encourage Drinking – Some dogs prefer freshly run, filtered, or cooler water. If your dog is reluctant to drink, consider a filtered bowl or water fountain.

🚫 Avoid Puddle Drinking – Outdoor water sources can contain bacteria or parasites that cause tummy upsets.

🚫 Limit Salty Foods – Human foods high in salt can make dogs excessively thirsty and should be avoided.

When to Seek Veterinary Help

Excessive thirst could indicate an underlying issue. If you’re concerned, consult your vet.

  • Dehydration – Can result from hot weather, illness, or excessive exercise. Dogs cool down by panting, losing moisture in the process.
  • Dehydration Test – Gently pinch the loose skin on the back of your dog’s neck and release it. Hydrated skin returns to normal quickly, while dehydrated skin stays tented or sags.
  • Illnesses – Conditions like kidney problems, diabetes, Cushing’s syndrome, UTIs, diarrhoea, or vomiting bugs can increase thirst. Consult a vet if you notice unusual drinking patterns.
  • Medication Side Effects – Some medicines cause increased thirst or dry mouth. Your vet should inform you of this, but check if you’re unsure.

Keeping an eye on your dog’s hydration levels helps maintain their health and happiness!

 NovaDogFood is the dry alternative to raw, providing all the health benefits without the hassle.

  • No mess, no fuss – easy to store, serve, and travel with
  • Loved by fussy eaters – irresistible taste for even the pickiest dogs
  • Gentle on sensitive stomachs – supports healthy digestion 

We’d love to hear from you and aim to respond to all messages within 24 hours (Mon-Fri).

Best ways to contact us:

📦 Where’s My Parcel? Check the tracking link we sent for the latest update.

  • 7.5kg bags → Next-day delivery (Mon-Fri) if ordered before 12 pm (Friday orders arrive Monday).
  • 1.5kg bags → Delivered in 2 days by Royal Mail.
  • Scottish Highlands, Islands & Northern Ireland → Delivery may take an additional 2-3 days.

These times are typical but not guaranteed.

How Much Should I Feed?

How Do I Transition to Wolfworthy?

Having Trouble Logging In?

Our phone line is for urgent inquiries only. If your matter isn’t urgent, please reach out via email or social media for a quicker response.

NovaDogFood is the dry alternative to raw, providing all the health benefits without the hassle.

  • No mess, no fuss – easy to store, serve, and travel with
  • Loved by fussy eaters – irresistible taste for even the pickiest dogs
  • Gentle on sensitive stomachs – supports healthy digestion